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Living between São Paulo and Minas Gerais, I’ve learned that the best ideas are born from everyday life, from listening, and from the sensitivity of seeing the world with intention.
I work with design and art direction, creating projects that combine strategy and aesthetics to shape purpose-driven brands, developing concepts and strategies that reflect who each client is — or aspires to be.
Beyond advertising, I’m passionate about fashion, art, good food, and everything that communicates without saying a word. To me, creating is about diving deep: understanding the essence, translating it visually, and turning it into connection.